October 22 last was “Minotti Collection Day” at the Moie showroom in Jakarta. The event was related to the presentation of key pieces of Minotti’s 2015 collection. Friends of Minotti, architects, interior decorators, project managers and select members of the press attended. They discovered for themselves the many special aspects of this new collection .
This year, Minotti’s farsighted Artistic Director, Rodolfo Dordoni, has brought into his creations a new concept of softness and roundness that expresses a unique sense of comfort. Pieces on show convinced visitors by this new grammar of form combined with vivacious colours and new material patterns. The results are beautiful, atmospheric and relaxed.
The members of the Moie sales team have been struck by the positive echo that the Seymour, Yang and Leslie products evoked in their country. The sales results achieved in Indonesia, after the 2015 Milan Salone and before even a single piece of the collection had physically reached Jakarta, are no doubt a result of the team’s strong professionalism. Their sales competence is, in fact, impressive. With unfailing determination they got into the business of selling the new collection to responsive clients and they succeeded.
Nevertheless the new Minotti collection wasn’t the only reason for excitement on October 22nd. Moie’s animated cocktail party, with its live musical background, was the social culmination of the day.
“Worldwide, Minotti’s sales are growing admirably. But success is uneven over different regions” commented Mr. Antonio Marelli, the Minotti Resident Area Manager for Asia, adding: “Indonesia, however, is a bustling market and we have in Moie an excellent local team working on it, so that we can expect sales to continue to rise here.”